Governors Under Fire on State Issues Asbestos Debate Texas Telecom Cable Airwars NJ & VA Governor Sixth Sense of Business Judicial Nominee Ads Take Corners
+ March/April 2005
Taking Up the Cause Educational Advertising Trends in Tort Reform Web Strategies Eye on 2005 Elections Two Sides of Lawsuit Reform
+ January 2005
2005 Issue Advocacy Ads CMAG Issue Focus Social Security Advertising Eye on Telecom, Tort, Trade, Taxes Trade Heats Up
+ July/August 2004
Moving Parts of Political Ads Raising Money Online Gaming on the Airwaves Eye on Congressional Races Frogs Go Negative
+ May/June 2004
Election Forecast CMAG Tracks Online Advertising Gaming Advocacy Ads State by State Advertising Lawsuit Issues in Oklahoma Down & Dirty in WV
+ March/April 2004
Ad Winners and Losers The New Cable Guy State by State AdvertisingTort Reform Ads Take Off
+ January/February 2004
New Math for Issue Ads Iowa: A Caucus or an Audition? 2004 Ad Outlook NAFTA TV Energy Ads Face Off
With the election still nearly a month off, the two millionaires running for governor already have tapped $45 million of their personal wealth for their campaigns and obliterated spending records set four years ago. [more...]
+ Rivals in Governor Race All Over Airwaves
Asbury Park Press 10/7/2005
Doug Forrester is either a passionate family man who cares about the plight of New
Jersey's families or a dastardly disciple of President Bush who will only reward the rich. [more...]
+ Two Rivals Blanket TV Airwaves with a Barrage of Advertising
Star-Ledger 9/29/2005
The candidates for governor of New Jersey have unleashed an unprecedented barrage of network TV advertising that threatens to dominate the airwaves from New York to Philadelphia through election day. [more...]
+ And the Nominee Is: a)All Right b)Not Quite
Washington Post 8/7/2005
Television commercials in the battle over John G. Roberts's nomination to the U.S. Supreme Court have been a bit like official Washington in August - laid-back, low-key and sparse. The only thing missing is the blazing heat. [more...]
+ Politicians' Ad Campaigns Face Criticism
Associated Press 12/24/2004
New York Gov. George Pataki implores businesses to relocate to lower Manhattan in a taxpayer-funded ad campaign. In Maryland, Gov. Robert Ehrlich pitches tourism, energy-efficient homes and the state motor vehicle administration. [more...]
+ Silence of the Wolves, and Their Ilk, in Swing States
Los Angeles Times 11/2/2004
In one of his latest television commercials before the election, President Bush waxed eloquent and emotional on the sacrifices of the U.S. Military and his zeal to defend the country. In another, wolves lurked in a forest - symbolizing terrorists on the loose - as a narrator denounced Senator John F. Kerry for proposing to cut funding for spy agencies. [more...]
+ Ad Blitz Indicates States Still in Play
Chicago Tribune 10/26/2004
As the candidates, political parties and outside groups flood the airwaves with new and often hard-hitting spots, an analysis of last week's political advertising spending shows few signs of any shrinking in the number of states targeted. [more...]
+ TV Ad Spending Soars as Messages Turn Shrill
Los Angeles Times 10/19/2004
The major presidential candidates, parties and interest groups are well on their way to surpassing $500 million in television advertising spending by Election Day - smashing the record of four years ago - as President Bush and Senator John F. Kerry continue to tear into each other in 14 states, an independent report showed Monday. [more...]
+ Ohio City Bombarded with Political Spots
Washington Post 10/11/2004
The cacophony starts before the first light of dawn, like an agitated rooster. It doesn't quit until after the last bar in this hard-working town has stopped serving. [more...]
+ Campaigns' Ads Go Separate Ways
Los Angeles Times 9/21/2004
President Bush's television advertising campaign in the last week focused almost exclusively on jobs, healthcare and taxcuts in an effort to shore up his own position on domestic issues. [more...]
+ Ad War Rages On Despite Convention
Los Angeles Times 8/31/2004
The Republican National Convention is essentially a four-day commercial for President Bush's re-election, but an array of conservative, liberal and partisan groups also are vying for television viewers with a wave of advertisements in New York and elsewhere. [more...]
+ Company Corners Market on Political Ads
Associated Press 8/11/2004
In a nondescript office building just south of Washington, researchers watch hundreds of television ads captured from the nation's television airwaves. [more...]
+ Campaign Ads: Who Listens?
Christian Science Monitor 8/9/2004
When John Kerry's campaign promised to go "dark" in August - that is, run no TV ads - to conserve it's cash, viewers in key battleground states may have heaved a sigh of relief. [more...]
+ Outside Money Will Help Kerry Get Past Rough Patch
Orlando Sentinel 8/4/2004
Both sides of the hotly contested presidential campaign are unleashing a barrage of ads on Florida and other key states this week. [more...]
+ Kerry Won't Count VA Out
DailyPress.com 7/25/2004
Before John Kerry accepts his party's nomination in Boston this week, he will pay another visit to a place that was once considered off-limits to Democratic presidential candidates: Virginia. [more...]
+ Kerry Polls Better in 1 Key State, Closely in Another
Los Angeles Times 7/23/2004
Sen. John F. Kerry has opened a substantial lead over President Bush in Pennsylvania, while the two remain closely matched in Florida, new Times polls have found. [more...]
+ Kerry Camp Dominates in Ads
Los Angeles Times 7/13/2004
Sen. John F. Kerry and groups supporting his election spent more than three times as much on television commercials in the last month as President Bush and his allies, widening the surprise Democratic advantage in paid advertising. [more...]
+ Candidates Focus Exclusively on Battleground States
PalmBeachPost.com 7/8/2004
The presidential campaign is heating up, but Georgia's not on anybody's mind.
[more...]
+ Internet the Back Alley of Choice for Bare-Knuckle Political Brawls
Los Angeles Times 7/1/2004
While television remains the main arena for this year's political slugfest between President Bush and Sen. John F. Kerry, the Internet has become a back alley where the two rivals and their surrogates are throwing some of their most bare-knuckled punches.
[more...]
+ Pennsylvania In Line for a Barrage of Political Advertising
Pittsburgh Post-Gazette 6/13/2004
An unprecedented wave of political commercials will crest over Pittsburgh and other Pennsylvania markets in the next five months, bringing a sensory overload that will test the creativity of campaigns, strain the attention spans of viewers and heighten the competition for a finite amount of advertising time available between now and Nov. 2. [more...]
+ Bush Campaign Cranks Up Attack Ads on Kerry
Los Angeles Times 6/8/2004
President Bush began his television advertising campaign this year as an heir to Ronald Reagan, with images of flag-raising patriotism that harked back to the 40th president's "Morning in America" commercials of 20 years ago.
[more...]
+ An Attack on Bush Backfires
National Review 6/2/2004
Bush campaign officials say a front-page Washington Post story which claimed that the President's "ferocious assault" of negative campaigning has been "extraordinary, both for the volumes of attacks and for the liberties the President and his campaign have taken with facts," is itself inaccurate. [more...]
+ Election Ads Fill State's Airwaves
St. Petersburg Times 5/27/2004
Seen a presidential ad or five lately? So has the rest of Florida, where more than $27-million has been spent in just three months. [more...]
+ In Full Swing
St. Louis Post-Dispatch 5/9/2004
Presidential candidates have set a record-setting pace for TV advertising, underscoring Missouri's bellwether status in this year's race. So far, the ads as a bloc are more negative than in years past.
[more...]
+ Parties Eye New Campaign Option
Washington Times 5/6/2004
Both Democrats and Republicans are considering the development of a powerful but risky new weapon in the fall presidential-election campaign. [more...]
+ Campaigns Prove Political Money Talks
Associated Press 5/1/2004
Money is the lifeblood of politics, and increasingly, it defines and dominates campaigns. [more...]
+ For Campaigns, Ads Are Must-See TV
CNN.com 4/27/2004
Television advertising is the biggest single expenditure of a presidential campaign, a way for candidates to beam a message straight into living rooms without interference from the pesky press. [more...]
+ Maine's a Target This Campaign Season
Portland Press Herald 4/18/2004
Flipping through television channels in Maine, a voter could find Massachusetts Sen. John Kerry, the presumptive Democratic nominee, accused of seeking to raise taxes by $900 billion if he becomes president. [more...]
+ Bush Camp Scales Back Advertising
Los Angeles Times 4/14/2004
Despite its unprecedented fundraising success, President Bush's reelection team is scaling back its massive level of television advertising, according to senior Republicans familiar with the campaign's planning. [more...]
+ Advertising Early and Often Shows Little Effect on Race
Los Angeles Times 4/13/2004
President Bush and his Democratic foes have spent more than $48 million on television commercials since early March, a new independent estimate shows, but the unusually early advertising blitz doesn't appear to have shifted the dynamics of the race in targeted states. [more...]
+ Political Ads Deluging Swing States
Los Angeles Times 4/6/2004
The downpour often begins before dawn and continues past midnight. It has soaked this state virtually without letup since early March. Says local forecaster Michael W. Cash: "It will definitely get heavier." [more...]
It may be seven months until Election Day, but as viewers of the "Oprah Winfrey Show," "Jeopardy" and even college basketball have discovered, an unprecedented television air war is underway between President Bush and Sen. John Kerry. [more...]
+ Democrats Ads in Tandem Provoke G.O.P.
New York Times 3/27/2004
Senator John Kerry's advertising campaign is so closely complemented by those of two major liberal groups running commercials against President Bush that Republicans are accusing the Democrats of trying to evade campaign finance laws. [more...]
+ Political Ads Arrive Early, Pop Up Often
Orlando Sentinel 3/26/2004
At 5:38 a.m. Wednesday, a TV commercial for President Bush blasted Sen. John Kerry for being wrong on taxes. At 6:10 a.m., Bush said in another ad that he knows where he wants to lead the country. [more...]
+ Democratic Spending is Team Effort
Washington Post 3/24/2004
For the past week, television viewers in Lansing, Mich., have been seeing twice as many ads for President Bush's reelection campaign than for Sen. John F. Kerry (D-Mass.). But that does not mean Democrats have been falling behind. While Bush and Kerry slug it out, two liberal organizations, MoveOn.org and the Media Fund, have joined the fray with TV spots of their own, knocking the president's record on jobs and the Iraq war. [more...]
+ Ad Blitz Confronts Voters in Key States
Baltimore Sun 3/22/2004
Click on the tube in hundreds of places from Albuquerque, N.M., to Zanesville, Ohio, and it looks like October. [more...]
+ Kerry Gets Help Fighting Bush Advantage
Associated Press 3/16/2004
Democrat John Kerry is spending only one-third of the money that President Bush is pouring into television advertising this week, but viewers in such cities as Cleveland and Milwaukee likely will see more anti-Bush commercials than the other way around. [more...]
+ Dean Plays Down Tuesday Chances
CNN.com 1/29/2004
Before heading to the debate, former Vermont governor Howard Dean said his campaign's insurgent appeal won't change despite the departure of his campaign chief after losses in New Hampshire and Iowa. [more...]
+ It's a Kinder, Gentler Iowa Primary, Until the 11th Hour
AdWeek.com 1/19/2004
A new Federal Election Commission requirement that presidential contenders appear in ads to say they approved the message altered the tone of debate in the Iowa primary, with candidates refraining from attack ads until the week leading up to today's vote. [more...]
+ Ten Days to Caucuses, Iowa Filled with Candidate Ads
Associated Press 1/9/2004
Ten days until the first presidential contest of 2004, Democratic candidates in Iowa are spending heavily on TV advertising - a total of $10 million to date - as well as radio ads tailored to the state's voters. [more...]